Free guide / 10 questions

Prepare your brief in 10 questions

A good brief saves everyone time. Answer these ten questions right on this page, then send them to me: a few lines are enough for each one, and you can leave a question blank if you don’t know yet.

How it works
  1. Answer the questions, even in a few words.
  2. Add your details and click “Send my brief”.
  3. I reply within 48 hours with a proposal and a quote.

0 answer out of 10

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Your details
  1. Who are you?

    Your business in two or three sentences: what you do, since when and where.

  2. What needs to be created?

    Logo, visual identity, poster, brochure, website mock-up… Say where it will be used: shop sign, social media, business cards, website.

  3. Why now?

    What triggers the project: a launch, a redesign, a new event, an image that no longer looks like you.

  4. Who are you talking to?

    Your customers: who they are, what they expect from you, how they find you.

  5. What makes you different?

    What your competitors don’t do, or don’t do the way you do. That is often where the visual idea comes from.

  6. What impression do you want to give?

    Three words that describe the image you want. Add one you want to avoid.

  7. What do you like, what don’t you like?

    Two or three examples of brands, posters or websites you like, and why. Colours or styles to avoid matter just as much.

  8. What do you already have?

    Old logo, colours, fonts, photos, texts. Give the file format (SVG, AI, PDF, PNG…): it tells us whether they need vectorising.

  9. What constraints must be respected?

    Mandatory statements, imposed colours, print formats, elements you absolutely want to keep.

  10. By when, and with what budget?

    The date you need the files by, and the budget you have in mind. The simulator on the site gives you the price of each service.

Your answers and details are sent to me by email to prepare your request. They are not stored on the site. Privacy

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